Recently, Nanjing Electric’s ‘LD’ toughened glass insulators won the title of Jiangsu Famous Brand Product which given by Branding Strategy Promotion Committee of Jiangsu Province Government.

    In order to practice branding strategy, promote the building of a strong branding province, speed up the cultivation of a group of Jiangsu famous brand which with independent intellectual property rights and the core competitiveness, optimize and adjust the brand supply structure, promote the transformation and upgrading. According to some national guidance and regional regulations, Jiangsu Province Quality and Technical Supervision organized brand-name application work from June to August 2016.

    Our company has applied the products which meet the criteria to the Branding Strategy Promotion Committee. After the closed review and comprehensive evaluation of municipal Quality Supervision Bureau, the provincial departments in charge of industry and other experts, according to products’ valid registered brand, level evaluation, market share, export foreign exchange rate, the realization of profits and taxes, industrial cost profit margins, the total contribution rate of assets, brand awareness of the industry, the economy scale of the product, after the social publicity, opinions solicit and user survey, the committee reported to Jiangsu Province Government, officially confirmed to give the title ‘Jiangsu Famous Brand’ to our company, valid duration is 3 years. This award further enhanced our toughened glass insulators’ fame and influence.